Export Managing Assignment Example | Topics and Well Written Essays - 1500 words

Export Managing - Assignment Example Description in promotion and internalization" of Sheep artisan cheese as a "Niche original product" is based on less import limitations of USFDA in such Diary products. Also, an environmental analysis of the Importer of Artisan cheeses on US Diary market (competitors) will be explored through available official data base from State resources, National Chambers and Foundations as ought to relevant publications. Therefore this "Paper" would try with theoretical conclusion to find out the most acceptable marketing strategy as a part of export management to increase import of FYROM's Artisan Cheese to the USA. Introduction The current market status of the firm would be checked and a thorough screening shall be done for any potential that there exists for the firm to penetrate deeper into the U.S economy because this is the strategic goal of the countries consortium. This goal was also supported by the U.S because it was in their long term interest that the farming sector be given a boost and also some NGO's came forward to support the cause but these NGO's were heavily funded by the USAID. Although the first shipment (2004) was very figurative it was a sign that still a small country as FYROM is, can be able to develop export on a very specific, but for the country, agro-industrial important segment. Also, aware of the experience of our neighbors, (Greece and Bulgaria) it was an argument for an opportunity to have and outcome in export for the traditional part of agribusiness of the country. The "case" will include a presentation of a theory how a consortium can go "international" if it apply a good marketing plan and...Description in promotion and internalization" of Sheep artisan cheese as a "Niche original product" is based on less import limitations of USFDA in such Diary products. Also, an environmental analysis of the Importer of Artisan cheeses on US Diary market (competitors) will be explored through available official data base from State resources, National Chambers and Foundations as ought to relevant publications. The current market status of the firm would be checked and a thorough screening shall be done for any potential that there exists for the firm to penetrate deeper into the U.S economy because this is the strategic goal of the countries consortium. This goal was also supported by the U.S because it was in their long term interest that the farming sector be given a boost and also some NGO's came forward to support the cause but these NGO's were heavily funded by the USAID. Although the first shipment (2004) was very figurative it was a sign that still a small country as FYROM is, can be able to develop export on a very specific, but for the country, agro-industrial important segment. Also, aware of the experience of our neighbors, (Greece and Bulgaria) it was an argument for an opportunity to have and outcome in export for the traditional part of agribusiness of the country. The "case" will include a presentation of a theory how a consortium can go "international" if it apply a good marketing plan and export ma